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Home | Business | Branding

7 Articles Found in Branding Category.

         
With The World Such A Huge Place, How Do I Get My Company Noticed? [ 851]

Ever feel like a cog in the wheel? Ever wonder if anyone has heard about your company? To succed you must get noticed! Change the way you brand and print your marketing material.
Author:   simo
Submitted: 2005-10-05
Viagra: A Brand That Won't Go Away [ 233]

Ever mistake a ED commercial for a Miller Lite Commercial? You are not alone. In the last five years Erectile Dysfunction has become mainstream marketing material. What does Viagra do to win in this newly competitive market? Why is Viagra still the market leader? And lastly, how can that tiny little pill make an erection last for more than four hours?!?! Remember that brand? Well...it's back.
Author:   simo
Submitted: 2005-10-05
Brand Strong [ 333]

Lance Armstrong has created more than a legacy he has created his own brand of "The American Dream." Lance Armstrong is what Americans want to believe they can be, accomplishing what all Americans strive to accomplish in their lifetimes. There is no stronger brand promise in America than the opportunity to succeed. Lance Armstrong embodies that brand promise, securing his story in our considered set of heroes.
Author:   simo
Submitted: 2005-10-05
Self-Employed Professionals: What's Separating Your Services From the Rest of the Pack? [ 417]

Let’s face it as a self-employed professional (in any given industry) you are not the only gig in town.
Author:   simo
Submitted: 2005-10-05
Branding is Everything... Everything is Branding [ 211]

Branding is Everything... Everything is Branding. You have 3-4 seconds to get your message across.
Author:   simo
Submitted: 2005-10-05
Crazy About Packaging [ 134]

Packaging makes a world of difference. It could be the same product, but with a different packaging and consumers go wild! Freelance Graphic Designer and Writer who normally strategizes such branding and packaging designs finds herself a victim of her own trade.
Author:   simo
Submitted: 2005-10-05
Reinventing Velcro: The Importance of Brand Simplicity [ 370]

For those who think price and service are the only differentiating factors for their brands: this article is for you. Ever wondered why the simple elegance of Apple Computer lures millions of people into Apple Stores? Or perhaps why people are at such high risk for switching banks? The answer is simple. Literally.
Author:   simo
Submitted: 2005-10-05
   
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