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Home | Business | PR

7 Articles Found in PR Category.

         
Managers: Yes, You DO Need Public Relations! [ 69]

Fact is, managers MUST do something positive about the behaviors of those important external audiences of theirs that MOST affecttheir operation.
Author:   simo
Submitted: 2005-10-05
Media What? How to Create a Media Kit [ 105]

A Media Kit, also called a press packet, is simply a collection of information that typically includes a letter to the recipient, brochures, testimonials, reviews and a business card. A media kit is a sampling of key information about you and your company, what you do and why they should care.
Author:   simo
Submitted: 2005-10-05
PR's Only True Measure [ 81]

Surely we can agree that managers MUST plan to do something positive about the behaviors of those important external audiences of theirs that MOST affect their operation?
Author:   simo
Submitted: 2005-10-05
Public Relations Vs. "Consumer Generated Media" from Bloggers [ 70]

Will PR firms figure out how to control consumer generated media pouring out of hundreds of thousands of blogs daily?
Author:   simo
Submitted: 2005-10-05
Are You in the Right Part of the Restaurant? [ 109]

Sometimes restaurateurs are convinced they should be in the kitchen or the dining room and they are so wrong.
Author:   simo
Submitted: 2005-10-05
Managers: Should Your PR Budget Stress Tactics or Strategy? [ 107]

If you believe tactics ARE public relations, it reveals that you are not effectively planning to alter individual perception among your key outside audiences which then would help you achieve your managerial objectives.
Author:   simo
Submitted: 2005-10-05
How To Create A Media Frenzy - The Mark Latham Way [ 116]

Australian poltician Mark Latham has generated huge public awareness and boosted sales of his book through creating a media frenzy and essentially turning a potential crisis situation into a positive, and lucrative one. Read to find out how you and your business can learn from Latham.
Author:   simo
Submitted: 2005-10-05
   
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